{"id":994,"date":"2021-09-09T18:20:23","date_gmt":"2021-09-09T16:20:23","guid":{"rendered":"https:\/\/www.calypsoevp.com\/home-esp\/"},"modified":"2026-04-01T18:01:36","modified_gmt":"2026-04-01T16:01:36","slug":"home-esp","status":"publish","type":"page","link":"https:\/\/www.calypsoevp.com\/es\/","title":{"rendered":"Home ESP"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"994\" class=\"elementor elementor-994 elementor-39\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ce47c39 e-flex e-con-boxed e-con e-parent\" data-id=\"ce47c39\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/dev1.web1.rankingroad.it\\\/calypsoevp.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/calypso-background.mp4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-background-video-container elementor-hidden-mobile\">\n\t\t\t\t\t\t\t<video class=\"elementor-background-video-hosted\" role=\"presentation\" autoplay muted playsinline loop><\/video>\n\t\t\t\t\t<\/div><div class=\"elementor-element elementor-element-5cae761 e-con-full e-flex e-con e-child\" data-id=\"5cae761\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-80a4494 e-con-full e-flex e-con e-child\" data-id=\"80a4494\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69782db elementor-align-center elementor-widget elementor-widget-button\" data-id=\"69782db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Inteligencia de Employer Branding<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f80f7ad elementor-align-center elementor-widget elementor-widget-button\" data-id=\"f80f7ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Convierte los datos en estrategias ganadoras<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f927a2c e-con-full e-flex e-con e-child\" data-id=\"f927a2c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-481272b elementor-widget elementor-widget-heading\" data-id=\"481272b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Deja de perder talento. <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ba2d48 elementor-widget elementor-widget-heading\" data-id=\"9ba2d48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Descubre qu\u00e9 piensan realmente de ti.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d45cb3 elementor-widget elementor-widget-text-editor\" data-id=\"5d45cb3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"270\" data-end=\"465\">Calypso analiza cientos de fuentes y simula el comportamiento de los candidatos, ofreciendo una visi\u00f3n completa de tu reputaci\u00f3n.<\/p><p>No opiniones.<br \/>No encuestas aisladas.<\/p><p>Una visi\u00f3n real del mercado laboral.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ce2b6a1 e-con-full e-flex e-con e-child\" data-id=\"ce2b6a1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0e94595 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"0e94595\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#contatti\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Solicitar informaci\u00f3n<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c3c8b5 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"4c3c8b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/app.calypsoevp.com\/es\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Acceder a la plataforma<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9d5bdbd e-con-full e-flex e-con e-child\" data-id=\"9d5bdbd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-d051e5c e-con-full e-flex e-con e-child\" data-id=\"d051e5c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62713a6 elementor-widget elementor-widget-icon-box\" data-id=\"62713a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t-60%\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tReducci\u00f3n del tiempo de contrataci\u00f3n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-71db540 e-con-full e-flex e-con e-child\" data-id=\"71db540\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-098fd5d elementor-widget elementor-widget-icon-box\" data-id=\"098fd5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t+80%\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tMejora de la calidad de los candidatos\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d76768f e-con-full e-flex e-con e-child\" data-id=\"d76768f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bdebfb2 elementor-widget elementor-widget-icon-box\" data-id=\"bdebfb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tx3\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tRetorno de la inversi\u00f3n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0dd4cfe e-flex e-con-boxed e-con e-parent\" data-id=\"0dd4cfe\" data-element_type=\"container\" data-e-type=\"container\" id=\"problemi\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-878a466 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"878a466\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Problemas y soluciones<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ed2be61 elementor-widget elementor-widget-heading\" data-id=\"ed2be61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Te ayudamos a atraer el talento adecuado con nuestra herramienta de auditor\u00eda de employer branding<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-556f83e elementor-widget elementor-widget-text-editor\" data-id=\"556f83e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Hoy en d\u00eda, los candidatos no conf\u00edan en lo que dices durante una entrevista.<br>Conf\u00edan en lo que encuentran online.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5e51407 e-con-full e-flex e-con e-child\" data-id=\"5e51407\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-12b830c e-con-full e-flex e-con e-child\" data-id=\"12b830c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7fc7a19 elementor-view-framed elementor-shape-rounded elementor-position-inline-start elementor-mobile-position-inline-start elementor-widget elementor-widget-icon-box\" data-id=\"7fc7a19\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-exclamation-circle\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t\u00bfTe reconoces en estos problemas?\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8795fe3 elementor-widget elementor-widget-text-editor\" data-id=\"8795fe3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Problema<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9587cff e-con-full e-flex e-con e-child\" data-id=\"9587cff\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-978ee58 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"978ee58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-caret-right\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">No sabes c\u00f3mo te perciben<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-caret-right\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Pierdes talento frente a competidores<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-caret-right\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Estrategias no basadas en datos<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ee92f7 e-con-full e-flex e-con e-child\" data-id=\"3ee92f7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-342b31a elementor-view-framed elementor-shape-rounded elementor-position-inline-start elementor-mobile-position-inline-start box-icona-come elementor-widget elementor-widget-icon-box\" data-id=\"342b31a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 234.65 274.21\"><defs><style>.cls-1{fill:#fff;}<\/style><\/defs><title>Risorsa 2<\/title><g id=\"Livello_2\" data-name=\"Livello 2\"><g id=\"Logo\"><path class=\"cls-1\" d=\"M134.56,7a24,24,0,1,1-33.88,0A24,24,0,0,1,134.56,7ZM100.69,233.32a24,24,0,1,0,33.88,0A24,24,0,0,0,100.69,233.32Zm62.46-63.59a23.79,23.79,0,0,0-16.53,6.57,41.88,41.88,0,0,1-25.88,11.23l-.81.06-.77,0-.73,0-.8,0h0c-.77,0-1.54,0-2.31-.07a50.52,50.52,0,0,1,0-100.94c.77,0,1.54-.07,2.31-.07l.92,0H119a42,42,0,0,1,27.6,11.32,23.79,23.79,0,0,0,16.53,6.57,24,24,0,0,0-.08-47.91,23.79,23.79,0,0,0-16.43,6.55,42.14,42.14,0,0,1-29,11.37h0a42.22,42.22,0,0,1-29-11.38,23.82,23.82,0,0,0-17.86-6.49A23.93,23.93,0,0,0,48.55,84.46a24.05,24.05,0,0,1-5,19.4l-.54.66a23.3,23.3,0,0,1-18.46,8.68,23.93,23.93,0,1,0,0,47.85A23.34,23.34,0,0,1,43,169.73l.54.66a24.06,24.06,0,0,1,5,19.4,24.35,24.35,0,0,0-.19,6.46,24.07,24.07,0,0,0,22.38,21.36,23.82,23.82,0,0,0,17.86-6.49,42.19,42.19,0,0,1,29-11.38h0a42.14,42.14,0,0,1,29,11.37A23.94,23.94,0,0,0,187,192.4a24.14,24.14,0,0,0-23.84-22.65Zm48.58-58.52a26,26,0,0,0-22.56,8.44,35.44,35.44,0,0,1-26.4,11.41h-2.32a36.92,36.92,0,0,1-26-11,23.84,23.84,0,0,0-16.91-6.94,24,24,0,0,0,.08,47.91,23.82,23.82,0,0,0,16.82-6.92,37,37,0,0,1,26-11h2.19a35.54,35.54,0,0,1,26.52,11.39,26.09,26.09,0,1,0,22.59-43.33Zm-37.3-73.67A10.62,10.62,0,1,0,185,26.92,10.62,10.62,0,0,0,174.43,37.54Zm35.2,42.24a12.5,12.5,0,1,0,12.5-12.5A12.5,12.5,0,0,0,209.63,79.78ZM49.57,26.92A10.62,10.62,0,1,0,60.19,37.54,10.62,10.62,0,0,0,49.57,26.92ZM12.5,67.28A12.5,12.5,0,1,0,25,79.78,12.5,12.5,0,0,0,12.5,67.28ZM60.19,236.66a10.62,10.62,0,1,0-10.62,10.62A10.62,10.62,0,0,0,60.19,236.66ZM25,194.42a12.5,12.5,0,1,0-12.5,12.5A12.5,12.5,0,0,0,25,194.42Zm160,52.87a10.62,10.62,0,1,0-10.62-10.62A10.62,10.62,0,0,0,185,247.29Zm37.08-40.37a12.5,12.5,0,1,0-12.5-12.5A12.5,12.5,0,0,0,222.13,206.92Z\"><\/path><\/g><\/g><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tC\u00f3mo Calypso los resuelve\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e4b5c0 elementor-widget elementor-widget-text-editor\" data-id=\"3e4b5c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Solucion<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5eea3c2 e-con-full e-flex e-con e-child\" data-id=\"5eea3c2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b27d45 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"2b27d45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-caret-right\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Analiza cientos de fuentes web imposibles de monitorizar manualmente<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-caret-right\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Revela lo que la IA comunica a los candidatos que buscan informaci\u00f3n sobre tu empresa<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-caret-right\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Proporciona un plan claro y accionable para mejorar tu marca empleadora<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-96511c3 e-con-full e-flex e-con e-parent\" data-id=\"96511c3\" data-element_type=\"container\" data-e-type=\"container\" id=\"come-funziona\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eb2c51c elementor-align-center elementor-widget elementor-widget-button\" data-id=\"eb2c51c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">C\u00f3mo funciona<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58c1a34 elementor-widget elementor-widget-heading\" data-id=\"58c1a34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">C\u00f3mo funciona Calypso<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b00167a elementor-widget elementor-widget-text-editor\" data-id=\"b00167a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Para ofrecerte una visi\u00f3n clara, medible y accionable.<br>No solo qu\u00e9 se dice sobre tu empresa, sino tambi\u00e9n por qu\u00e9 y qu\u00e9 hacer para mejorar la comunicaci\u00f3n de tu employer branding.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7f0ae13 e-con-full e-flex e-con e-child\" data-id=\"7f0ae13\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f8a5241 e-con-full e-flex e-con e-child\" data-id=\"f8a5241\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9fae11b elementor-widget elementor-widget-heading\" data-id=\"9fae11b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">01<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a4d1291 elementor-widget elementor-widget-heading\" data-id=\"a4d1291\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Configura tu an\u00e1lisis<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80d2c22 elementor-widget elementor-widget-text-editor\" data-id=\"80d2c22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Introduce los datos de tu empresa y selecciona los competidores de referencia. La configuraci\u00f3n solo lleva unos minutos. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cb22898 e-con-full e-flex e-con e-child\" data-id=\"cb22898\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-99116b1 elementor-widget elementor-widget-heading\" data-id=\"99116b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">02<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3383813 elementor-widget elementor-widget-heading\" data-id=\"3383813\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Calypso analiza<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90e1e7e elementor-widget elementor-widget-text-editor\" data-id=\"90e1e7e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>La plataforma analiza cientos de fuentes online (rese\u00f1as, portales de empleo, art\u00edculos, foros, redes sociales) e interroga cuatro modelos de IA de la misma forma en que lo har\u00eda un candidato, proporcionando una evaluaci\u00f3n completa y fiable.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e41017 e-con-full e-flex e-con e-child\" data-id=\"1e41017\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3a5cc63 elementor-widget elementor-widget-heading\" data-id=\"3a5cc63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">03<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56a6674 elementor-widget elementor-widget-heading\" data-id=\"56a6674\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Recibe el informe<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-feea501 elementor-widget elementor-widget-text-editor\" data-id=\"feea501\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Obt\u00e9n un informe completo que destaca tus fortalezas y debilidades frente a los competidores, con insights claros, recomendaciones operativas, KPI medibles y un plan de acci\u00f3n priorizado para mejorar el rendimiento.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fa0f72e e-con-full e-flex e-con e-child\" data-id=\"fa0f72e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f3a916d elementor-widget elementor-widget-heading\" data-id=\"f3a916d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">04<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d181036 elementor-widget elementor-widget-heading\" data-id=\"d181036\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Implementa las estrategias<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b3526a elementor-widget elementor-widget-text-editor\" data-id=\"2b3526a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Utiliza recomendaciones concretas para mejorar la comunicaci\u00f3n de tu marca empleadora online y atraer a los mejores talentos.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5ec1dc3 e-con-full e-flex e-con e-parent\" data-id=\"5ec1dc3\" data-element_type=\"container\" data-e-type=\"container\" id=\"report\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b5f9f9 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"5b5f9f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Informes<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75dbf0b elementor-widget elementor-widget-heading\" data-id=\"75dbf0b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Recibe informes y m\u00e9tricas clave para el an\u00e1lisis<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d19c144 elementor-widget elementor-widget-text-editor\" data-id=\"d19c144\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>No es un informe. Es un plan de acci\u00f3n. <\/p><p>Alinea la Employee Value Proposition percibida y comunicada<\/p><p>Anticipa los principales puntos de dolor de los candidatos<\/p><p>Mejora la atracci\u00f3n de tu marca y atrae a los candidatos adecuados<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f5c360e e-con-full e-flex e-con e-child\" data-id=\"f5c360e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0f8e0b2 e-con-full e-flex e-con e-child\" data-id=\"0f8e0b2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e7dffc6 elementor-widget elementor-widget-image\" data-id=\"e7dffc6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.calypsoevp.com\/wp-content\/uploads\/2026\/03\/employer-branding-tool-audit-calypso-1024x1024.png\" class=\"attachment-large size-large wp-image-993\" alt=\"employer branding tool audit calypso\" srcset=\"https:\/\/www.calypsoevp.com\/wp-content\/uploads\/2026\/03\/employer-branding-tool-audit-calypso-1024x1024.png 1024w, https:\/\/www.calypsoevp.com\/wp-content\/uploads\/2026\/03\/employer-branding-tool-audit-calypso-300x300.png 300w, https:\/\/www.calypsoevp.com\/wp-content\/uploads\/2026\/03\/employer-branding-tool-audit-calypso-150x150.png 150w, https:\/\/www.calypsoevp.com\/wp-content\/uploads\/2026\/03\/employer-branding-tool-audit-calypso-768x768.png 768w, https:\/\/www.calypsoevp.com\/wp-content\/uploads\/2026\/03\/employer-branding-tool-audit-calypso.png 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e2e926e e-con-full e-flex e-con e-child\" data-id=\"e2e926e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c1f2cbf e-grid e-con-full e-con e-child\" data-id=\"c1f2cbf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e864735 e-con-full e-flex e-con e-child\" data-id=\"e864735\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67892c6 box-icona-analisi elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"67892c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 33.88 33.88\"><defs><style>.cls-1{fill:#6938ef;}<\/style><\/defs><title>Risorsa 9<\/title><g id=\"Livello_2\" data-name=\"Livello 2\"><g id=\"Livello_1-2\" data-name=\"Livello 1\"><path class=\"cls-1\" d=\"M30.51,23.15l.56-.83a6.31,6.31,0,0,0-3.51-1.06v2A4.31,4.31,0,0,1,30,24Zm2,2.38.92-.38a6.31,6.31,0,0,0-2.32-2.83l-.56.83L30,24a4.31,4.31,0,0,1,1.59,1.94Zm.3,3.07,1,.2a6.31,6.31,0,0,0-.36-3.65l-.92.38-.92.38a4.31,4.31,0,0,1,.25,2.49Zm-1.45,2.72L32,32a6.31,6.31,0,0,0,1.73-3.23l-1-.2-1-.19a4.31,4.31,0,0,1-1.18,2.21ZM28.6,32.77l.2,1A6.31,6.31,0,0,0,32,32l-.71-.71-.71-.71a4.31,4.31,0,0,1-2.21,1.18Zm-3.07-.3-.38.92a6.31,6.31,0,0,0,3.65.36l-.2-1-.2-1a4.31,4.31,0,0,1-2.49-.25Zm-2.38-2-.83.56a6.31,6.31,0,0,0,2.83,2.32l.38-.92.38-.92A4.31,4.31,0,0,1,24,30Zm-.9-3h-1a6.31,6.31,0,0,0,1.06,3.51l.83-.56L24,30a4.31,4.31,0,0,1-.73-2.4Zm-4.69,4.68.71.71L23,28.27l-.71-.71-.71-.71-4.69,4.69Zm-1.5.62v1A3.13,3.13,0,0,0,18.27,33l-.71-.71-.71-.71a1.12,1.12,0,0,1-.8.33Zm-1.5-.62-.71.71a3.13,3.13,0,0,0,2.21.91v-2a1.12,1.12,0,0,1-.8-.33Zm-3-3-.71.71,3,3,.71-.71.71-.71-3-3Zm2.06-1.54-.78-.63a4.31,4.31,0,0,1-1.67,1.25l.39.92.39.92a6.31,6.31,0,0,0,2.45-1.83Zm1.09-2.33-1-.19a4.31,4.31,0,0,1-.89,1.89l.78.63.78.63a6.31,6.31,0,0,0,1.3-2.77Zm-.13-2.57-1,.29a4.31,4.31,0,0,1,.11,2.09l1,.19,1,.19a6.31,6.31,0,0,0-.16-3.05Zm-1.33-2.21-.71.71a4.31,4.31,0,0,1,1.08,1.79l1-.29,1-.29A6.31,6.31,0,0,0,14,19.9Zm-2.21-1.32-.29,1a4.32,4.32,0,0,1,1.79,1.08l.71-.71L14,19.9a6.31,6.31,0,0,0-2.62-1.57Zm-2.57-.13.19,1a4.32,4.32,0,0,1,2.09.11l.29-1,.29-1a6.31,6.31,0,0,0-3.05-.16ZM6.16,20.25l.63.78a4.31,4.31,0,0,1,1.89-.89l-.19-1-.19-1a6.31,6.31,0,0,0-2.77,1.3ZM4.61,22.31l.92.39A4.32,4.32,0,0,1,6.79,21l-.63-.78-.63-.78a6.31,6.31,0,0,0-1.83,2.45Zm-3-3L.92,20l3,3,.71-.71.71-.71-3-3ZM1,17.82H0A3.13,3.13,0,0,0,.92,20l.71-.71.71-.71A1.12,1.12,0,0,1,2,17.82Zm.62-1.5-.71-.71A3.13,3.13,0,0,0,0,17.82H2A1.13,1.13,0,0,1,2.33,17Zm4.69-4.69-.71-.71L.92,15.61l.71.71.71.71L7,12.33Zm-3-.9-.56.83a6.31,6.31,0,0,0,3.51,1.06v-2a4.31,4.31,0,0,1-2.4-.73Zm-2-2.38-.92.38a6.31,6.31,0,0,0,2.32,2.83l.56-.83.56-.83A4.31,4.31,0,0,1,2.33,8ZM1.1,5.28l-1-.19A6.31,6.31,0,0,0,.48,8.73l.92-.38L2.33,8a4.31,4.31,0,0,1-.25-2.49ZM2.56,2.56l-.71-.71A6.31,6.31,0,0,0,.12,5.08l1,.19,1,.19A4.31,4.31,0,0,1,3.26,3.26ZM5.28,1.1l-.2-1A6.32,6.32,0,0,0,1.85,1.85l.71.71.71.71A4.32,4.32,0,0,1,5.47,2.08Zm3.07.3L8.73.48A6.31,6.31,0,0,0,5.08.12l.2,1,.2,1A4.31,4.31,0,0,1,8,2.33Zm2.38,2,.83-.56A6.31,6.31,0,0,0,8.73.48l-.38.92L8,2.33A4.31,4.31,0,0,1,9.9,3.92Zm.9,3h1A6.31,6.31,0,0,0,11.56,2.8l-.83.56-.83.56a4.31,4.31,0,0,1,.73,2.4Zm4.69-4.69L15.61.91,10.92,5.6l.71.71.71.71L17,2.33ZM17.82,1V0a3.13,3.13,0,0,0-2.21.91l.71.71.71.71A1.13,1.13,0,0,1,17.82,2Zm1.5.62L20,.91A3.13,3.13,0,0,0,17.82,0V2a1.13,1.13,0,0,1,.8.33Zm3,3L23,3.91l-3-3-.71.71-.71.71,3,3ZM20.24,6.16l.78.63a4.31,4.31,0,0,1,1.67-1.25l-.39-.92-.39-.92a6.31,6.31,0,0,0-2.44,1.84ZM19.15,8.49l1,.19A4.32,4.32,0,0,1,21,6.79l-.78-.63-.78-.63a6.31,6.31,0,0,0-1.3,2.77Zm.13,2.57,1-.29a4.31,4.31,0,0,1-.11-2.09l-1-.19-1-.19a6.31,6.31,0,0,0,.16,3.05Zm1.33,2.21.71-.71a4.31,4.31,0,0,1-1.08-1.79l-1,.29-1,.29A6.31,6.31,0,0,0,19.91,14Zm2.21,1.32.29-1a4.31,4.31,0,0,1-1.79-1.08l-.71.71-.71.71a6.31,6.31,0,0,0,2.62,1.57Zm2.57.13-.19-1a4.31,4.31,0,0,1-2.09-.11l-.29,1-.29,1a6.31,6.31,0,0,0,3.05.16Zm2.33-1.09-.63-.78a4.31,4.31,0,0,1-1.89.89l.19,1,.19,1a6.31,6.31,0,0,0,2.77-1.3Zm1.54-2.06-.92-.39a4.31,4.31,0,0,1-1.25,1.67l.63.78.63.78A6.32,6.32,0,0,0,30.19,12Zm3,3,.71-.71-3-3-.71.71-.71.71,3,3Zm.62,1.5h1A3.12,3.12,0,0,0,33,13.85l-.71.71-.71.71a1.12,1.12,0,0,1,.33.8Zm-.62,1.5.71.71a3.13,3.13,0,0,0,.91-2.21h-2a1.12,1.12,0,0,1-.33.8Zm-4.69,4.69.71.71L33,18.27l-.71-.71-.71-.71-4.69,4.69Zm-5.31,5.31h1a1,1,0,0,0-1.71-.71Zm-4.69,4.68-.71-.71h0Zm-1.5.62v0Zm-1.5-.62-.71.71h0Zm-3-3-.39-.92A1,1,0,0,0,10.86,30Zm-7-7L3.91,23a1,1,0,0,0,1.63-.32Zm-3-3L.92,20h0ZM1,17.82H1Zm.62-1.5-.71-.71h0Zm4.69-4.69.71.71a1,1,0,0,0-.71-1.71Zm5.31-5.31h-1A1,1,0,0,0,12.33,7Zm4.69-4.69L15.61.91h0Zm3,0L20,.92h0Zm3,3,.39.92A1,1,0,0,0,23,3.91Zm7,7,.71-.71a1,1,0,0,0-1.63.32Zm3,3,.71-.71h0Zm.62,1.5h0Zm-.62,1.5.71.71h0Zm-4.69,4.69-.71-.71a1,1,0,0,0,.71,1.71Z\"><\/path><\/g><\/g><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tPlan de acci\u00f3n por prioridades\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tPlan de acci\u00f3n estrat\u00e9gico para transformar el an\u00e1lisis en decisiones concretas\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-239974e e-con-full e-flex e-con e-child\" data-id=\"239974e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c3b75d9 box-icona-analisi elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"c3b75d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 27.5 29.33\"><defs><style>.cls-1{fill:#ec4a0a;}<\/style><\/defs><title>Risorsa 10<\/title><g id=\"Livello_2\" data-name=\"Livello 2\"><g id=\"Livello_1-2\" data-name=\"Livello 1\"><path class=\"cls-1\" d=\"M1,11.63H0V29.33H2V11.63Zm.62-1.5L.92,9.42A3.12,3.12,0,0,0,0,11.63H2a1.12,1.12,0,0,1,.33-.8Zm1.5-.62v-1a3.13,3.13,0,0,0-2.21.92l.71.71.71.71a1.13,1.13,0,0,1,.8-.33Zm4.25,0v-1H3.13v2H7.38Zm1.5.62.71-.71A3.13,3.13,0,0,0,7.38,8.5v2a1.13,1.13,0,0,1,.8.33Zm.62,1.5h1a3.12,3.12,0,0,0-.92-2.21l-.71.71-.71.71a1.12,1.12,0,0,1,.33.8Zm0,17.71h1V11.63h-2V29.33Zm0-24.08h-1V29.33h2V5.25Zm.62-3.63L9.42.92a3.09,3.09,0,0,0-.83,1.87A20.15,20.15,0,0,0,8.5,5.25h2a18.7,18.7,0,0,1,.07-2.2,1.14,1.14,0,0,1,.26-.72ZM13.75,1V0a20.15,20.15,0,0,0-2.47.09A3.09,3.09,0,0,0,9.42.92l.71.71.71.71a1.15,1.15,0,0,1,.72-.26A18.64,18.64,0,0,1,13.75,2Zm3.63.62.71-.71A3.09,3.09,0,0,0,16.22.09,20.16,20.16,0,0,0,13.75,0V2a18.66,18.66,0,0,1,2.2.07,1.14,1.14,0,0,1,.72.26ZM18,5.25h1a20.12,20.12,0,0,0-.09-2.46A3.09,3.09,0,0,0,18.08.92l-.71.71-.71.71a1.15,1.15,0,0,1,.26.72A18.68,18.68,0,0,1,17,5.25Zm0,24.08h1V5.25H17V29.33Zm0-10.62H17V29.33h2V18.71Zm.62-1.5-.71-.71A3.12,3.12,0,0,0,17,18.71h2a1.12,1.12,0,0,1,.33-.8Zm1.5-.62v-1a3.12,3.12,0,0,0-2.21.92l.71.71.71.71a1.13,1.13,0,0,1,.8-.33Zm4.25,0v-1H20.13v2h4.25Zm1.5.62.71-.71a3.12,3.12,0,0,0-2.21-.92v2a1.13,1.13,0,0,1,.8.33Zm.62,1.5h1a3.12,3.12,0,0,0-.92-2.21l-.71.71-.71.71a1.12,1.12,0,0,1,.33.8Zm0,10.63h1V18.71h-2V29.33ZM3.13,9.5v0Zm4.25,0v0ZM9.5,11.63h0Zm.62-10,.71.71h0Zm7.25,0-.71.71h0ZM18,18.71h0Zm2.13-2.12v0Zm4.25,0v0Z\"><\/path><\/g><\/g><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tBenchmark frente a la competencia\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tCompara tu Employee Value Proposition con la de tus competidores e identifica fortalezas y debilidades\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-183c6a8 e-con-full e-flex e-con e-child\" data-id=\"183c6a8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fb02943 box-icona-analisi elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"fb02943\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chart-line\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tMedici\u00f3n de la EVP en el tiempo\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tMide la evoluci\u00f3n de tu EVP a lo largo del tiempo para supervisar el impacto de las acciones implementadas\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-903b8bf e-flex e-con-boxed e-con e-parent\" data-id=\"903b8bf\" data-element_type=\"container\" data-e-type=\"container\" id=\"faq\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f0d4cb9 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"f0d4cb9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">FAQ<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d503fd elementor-widget elementor-widget-heading\" data-id=\"5d503fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Preguntas frecuentes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b4da711 elementor-widget elementor-widget-text-editor\" data-id=\"b4da711\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"mx-auto max-w-3xl text-center space-y-4 mb-16\"><p class=\"text-lg text-muted-foreground\">Todo lo que necesitas saber sobre Calypso y c\u00f3mo puede ayudar a tu empresa.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e85e9cd e-con-full e-flex e-con e-child\" data-id=\"e85e9cd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5fece55 elementor-widget elementor-widget-n-accordion\" data-id=\"5fece55\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;expanded&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"acc_1\" class=\"e-n-accordion-item\" open>\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"acc_1\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u00bfQu\u00e9 es el employer branding y cu\u00e1les son los pilares de la EVP? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"acc_1\" class=\"elementor-element elementor-element-5e9ce1a e-flex e-con-boxed e-con e-child\" data-id=\"5e9ce1a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div role=\"region\" aria-labelledby=\"acc_1\" class=\"elementor-element elementor-element-15064c7 e-con-full e-flex e-con e-child\" data-id=\"15064c7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f97664e elementor-widget elementor-widget-text-editor\" data-id=\"f97664e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>\n<section>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<p><strong>El employer branding<\/strong> es la forma en que tu empresa es percibida como lugar de trabajo, tanto por los empleados actuales como por los candidatos potenciales.<\/p>\n<p>No se trata solo de lo que dices sobre tu empresa, sino de lo que las personas realmente creen, bas\u00e1ndose en su experiencia y en lo que encuentran online.<\/p>\n<p>En el centro del employer branding est\u00e1 tu <strong>EVP (Employee Value Proposition)<\/strong>:<br>\ud83d\udc49 el conjunto de beneficios, valores y experiencias que las personas asocian con trabajar en tu empresa.<\/p>\n<p>Calypso estructura el employer branding en 5 pilares clave de la EVP:<\/p>\n<ul>\n<li>\n<p><strong>Entorno de trabajo<\/strong> \u2192 equipo, herramientas, experiencia diaria<\/p>\n<\/li>\n<li>\n<p><strong>Cultura y prop\u00f3sito<\/strong> \u2192 valores, liderazgo, significado<\/p>\n<\/li>\n<li>\n<p><strong>Salario y beneficios<\/strong> \u2192 salarios, beneficios, incentivos<\/p>\n<\/li>\n<li>\n<p><strong>Crecimiento y desarrollo<\/strong> \u2192 aprendizaje, progreso profesional<\/p>\n<\/li>\n<li>\n<p><strong>Equilibrio vida-trabajo<\/strong> \u2192 flexibilidad, carga de trabajo, bienestar<\/p>\n<\/li>\n<\/ul>\n<p>En conjunto, estos pilares definen por qu\u00e9 una persona elegir\u00eda \u2014 o evitar\u00eda \u2014 tu empresa.<\/p>\n<p>Calypso analiza cada uno de ellos para ayudarte a entender tu situaci\u00f3n actual y d\u00f3nde mejorar.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"acc_2\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"acc_2\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u00bfQu\u00e9 es Calypso? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"acc_2\" class=\"elementor-element elementor-element-0f4f3d0 e-con-full e-flex e-con e-child\" data-id=\"0f4f3d0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"acc_2\" class=\"elementor-element elementor-element-5a27888 e-flex e-con-boxed e-con e-child\" data-id=\"5a27888\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-15d93df elementor-widget elementor-widget-text-editor\" data-id=\"15d93df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCalypso es una plataforma de inteligencia de employer branding que te ayuda a entender c\u00f3mo tu empresa es realmente percibida por los candidatos en el mercado.<br>\nNo se limita a recopilar datos: los interpreta, los estructura y los transforma en insights estrat\u00e9gicos y recomendaciones accionables, ayud\u00e1ndote a cerrar la brecha entre c\u00f3mo te presentas y c\u00f3mo eres percibido.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"acc_3\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"acc_3\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u00bfPara qui\u00e9n es Calypso? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"acc_3\" class=\"elementor-element elementor-element-1c14d30 e-con-full e-flex e-con e-child\" data-id=\"1c14d30\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"acc_3\" class=\"elementor-element elementor-element-f608cf3 e-flex e-con-boxed e-con e-child\" data-id=\"f608cf3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ebd8e6 elementor-widget elementor-widget-text-editor\" data-id=\"2ebd8e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"border rounded-lg px-4 bg-card\/60 hover:bg-card\/80 transition-colors\" data-state=\"open\" data-orientation=\"vertical\"><div id=\"radix-:rj:\" class=\"overflow-hidden text-sm transition-all data-[state=closed]:animate-accordion-up data-[state=open]:animate-accordion-down\" role=\"region\" data-state=\"open\" aria-labelledby=\"radix-:ri:\" data-orientation=\"vertical\"><div class=\"pb-4 pt-0 text-muted-foreground leading-relaxed\"><p>Calypso est\u00e1 dise\u00f1ado para adaptarse a cualquier etapa de la empresa:<\/p><ul><li><strong>Startups y pymes<\/strong> \u2192 para construir una marca empleadora s\u00f3lida desde cero<\/li><li><strong>Scaleups y empresas mid-market <\/strong>\u2192 para estructurar y optimizar la atracci\u00f3n de talento<\/li><li><strong>Grandes empresas<\/strong> \u2192 para supervisar y gestionar la percepci\u00f3n a gran escala<\/li><\/ul><p>Tambi\u00e9n funciona cuando tu presencia online es limitada, gracias a su capacidad para combinar el an\u00e1lisis de datos.<\/p><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1003\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1003\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u00bfQu\u00e9 problema resuelve? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1003\" class=\"elementor-element elementor-element-c2a0800 e-con-full e-flex e-con e-child\" data-id=\"c2a0800\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1003\" class=\"elementor-element elementor-element-8fea564 e-flex e-con-boxed e-con e-child\" data-id=\"8fea564\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a5838ec elementor-widget elementor-widget-text-editor\" data-id=\"a5838ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"border rounded-lg px-4 bg-card\/60 hover:bg-card\/80 transition-colors\" data-state=\"open\" data-orientation=\"vertical\"><div id=\"radix-:rj:\" class=\"overflow-hidden text-sm transition-all data-[state=closed]:animate-accordion-up data-[state=open]:animate-accordion-down\" role=\"region\" data-state=\"open\" aria-labelledby=\"radix-:ri:\" data-orientation=\"vertical\"><div class=\"pb-4 pt-0 text-muted-foreground leading-relaxed\"><p data-start=\"989\" data-end=\"1078\">Hoy en d\u00eda, tu marca empleadora ya se est\u00e1 formando online, la gestiones o no.<\/p><p data-start=\"1080\" data-end=\"1097\">El reto es:<\/p><ul data-start=\"1098\" data-end=\"1220\"><li data-section-id=\"1thmlca\" data-start=\"1098\" data-end=\"1147\"><p data-start=\"1100\" data-end=\"1147\">la percepci\u00f3n est\u00e1 fragmentada en muchos canales<\/p><\/li><li data-section-id=\"197ip5d\" data-start=\"1148\" data-end=\"1177\"><p data-start=\"1150\" data-end=\"1177\">los datos son dif\u00edciles de interpretar<\/p><\/li><li data-section-id=\"o1tizf\" data-start=\"1178\" data-end=\"1220\"><p data-start=\"1180\" data-end=\"1220\">las decisiones de RR. HH. a menudo no se basan en datos<\/p><\/li><\/ul><p data-start=\"1222\" data-end=\"1361\">Calypso re\u00fane todo y responde a una pregunta clave:<\/p><p data-start=\"1222\" data-end=\"1361\"><br data-start=\"1289\" data-end=\"1292\">\ud83d\udc49 <em data-start=\"1295\" data-end=\"1361\">\u00ab\u00bfC\u00f3mo somos realmente percibidos y qu\u00e9 deber\u00edamos hacer para mejorar?\u00bb<\/em><\/p><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1004\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1004\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\">  \u00bfC\u00f3mo funciona? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1004\" class=\"elementor-element elementor-element-2a98b3a e-con-full e-flex e-con e-child\" data-id=\"2a98b3a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1004\" class=\"elementor-element elementor-element-1479bc1 e-flex e-con-boxed e-con e-child\" data-id=\"1479bc1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bee507e elementor-widget elementor-widget-text-editor\" data-id=\"bee507e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"border rounded-lg px-4 bg-card\/60 hover:bg-card\/80 transition-colors\" data-state=\"open\" data-orientation=\"vertical\"><div id=\"radix-:rj:\" class=\"overflow-hidden text-sm transition-all data-[state=closed]:animate-accordion-up data-[state=open]:animate-accordion-down\" role=\"region\" data-state=\"open\" aria-labelledby=\"radix-:ri:\" data-orientation=\"vertical\"><div class=\"pb-4 pt-0 text-muted-foreground leading-relaxed\"><p>1. Recopilaci\u00f3n de datos de m\u00faltiples fuentes<br>Analiza contenidos p\u00fablicos como rese\u00f1as, redes sociales, contenido editorial, foros, p\u00e1ginas de empleo y portales de trabajo: todos los lugares que los candidatos ya utilizan para investigar empresas.<\/p><p>2. Interpretaci\u00f3n basada en IA<br>Hoy en d\u00eda, los candidatos no solo buscan en Google: conf\u00edan cada vez m\u00e1s en la IA generativa (como ChatGPT, Claude o Gemini) para entender c\u00f3mo es realmente una empresa.<\/p><p>Calypso replica este comportamiento analizando c\u00f3mo se describe tu empresa y captando la percepci\u00f3n agregada que los candidatos reciben de los sistemas de IA.<\/p><p>3. Marco estructurado<br>Todos los insights se organizan en torno a las principales dimensiones del employer branding (entorno de trabajo, cultura, crecimiento, compensaci\u00f3n, equilibrio vida-trabajo), lo que facilita su comprensi\u00f3n y aplicaci\u00f3n.<\/p><p>Resultado: una visi\u00f3n clara, coherente y accionable de c\u00f3mo se percibe tu empresa, tanto en la web como a trav\u00e9s de la IA.<\/p><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1005\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"6\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1005\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u00bfQu\u00e9 insights ofrece? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1005\" class=\"elementor-element elementor-element-aa5f278 e-con-full e-flex e-con e-child\" data-id=\"aa5f278\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1005\" class=\"elementor-element elementor-element-6bbe9bf e-flex e-con-boxed e-con e-child\" data-id=\"6bbe9bf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-02898a0 elementor-widget elementor-widget-text-editor\" data-id=\"02898a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Calypso va m\u00e1s all\u00e1 de las m\u00e9tricas y proporciona insights listos para la toma de decisiones:<\/p><ul><li>qu\u00e9 \u00e1reas est\u00e1n perjudicando tu atractivo<\/li><li>d\u00f3nde eres competitivo<\/li><li>qu\u00e9 impulsa una percepci\u00f3n positiva o negativa<\/li><li>d\u00f3nde existen brechas entre la comunicaci\u00f3n y la realidad<\/li><\/ul><p>Y lo m\u00e1s importante: qu\u00e9 hacer a continuaci\u00f3n, por orden de prioridad.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1006\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"7\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1006\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u00bfQu\u00e9 lo hace diferente? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1006\" class=\"elementor-element elementor-element-64177d0 e-con-full e-flex e-con e-child\" data-id=\"64177d0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1006\" class=\"elementor-element elementor-element-06fcb9a e-flex e-con-boxed e-con e-child\" data-id=\"06fcb9a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-233b08c elementor-widget elementor-widget-text-editor\" data-id=\"233b08c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Calypso combina en una sola plataforma:<\/p><ul><li><p>an\u00e1lisis de datos reales (no solo encuestas internas)<\/p><\/li><li><p>m\u00faltiples modelos de IA (no una \u00fanica perspectiva)<\/p><\/li><li><p>un framework estructurado de employer branding (no solo an\u00e1lisis en bruto)<\/p><\/li><li><p>recomendaciones accionables (no solo diagn\u00f3sticos)<\/p><\/li><\/ul><p>Est\u00e1 dise\u00f1ado para llevarte de <strong>an\u00e1lisis \u2192 decisi\u00f3n \u2192 acci\u00f3n.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1007\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"8\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1007\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u00bfNecesita integraciones? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1007\" class=\"elementor-element elementor-element-ae5e666 e-flex e-con-boxed e-con e-child\" data-id=\"ae5e666\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1007\" class=\"elementor-element elementor-element-100e4d4 e-con-full e-flex e-con e-child\" data-id=\"100e4d4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c08829d elementor-widget elementor-widget-text-editor\" data-id=\"c08829d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>No.<\/p>\n<p>Calypso funciona completamente con datos p\u00fablicos y no requiere:<\/p>\n<ul>\n<li>\n<p>ATS<\/p>\n<\/li>\n<li>\n<p>HRIS<\/p>\n<\/li>\n<li>\n<p>CRM<\/p>\n<\/li>\n<\/ul>\n<p>Esto lo hace r\u00e1pido de adoptar y adecuado incluso para empresas en fase inicial.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1008\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"9\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1008\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u00bfComparaci\u00f3n con competencia? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1008\" class=\"elementor-element elementor-element-fbeab4f e-flex e-con-boxed e-con e-child\" data-id=\"fbeab4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1008\" class=\"elementor-element elementor-element-61cf967 e-con-full e-flex e-con e-child\" data-id=\"61cf967\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c62d90f elementor-widget elementor-widget-text-editor\" data-id=\"c62d90f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tS\u00ed.<br><br>Con Calypso puedes:\n\nentender tu posici\u00f3n en el mercado\n\nidentificar qui\u00e9n es m\u00e1s atractivo y por qu\u00e9\n\ndescubrir brechas competitivas concretas\n\nEsto permite tomar decisiones estrat\u00e9gicas, no solo t\u00e1cticas.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1009\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"10\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1009\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u00bfSeguimiento en el tiempo? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1009\" class=\"elementor-element elementor-element-8ff0795 e-flex e-con-boxed e-con e-child\" data-id=\"8ff0795\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6288399 elementor-widget elementor-widget-text-editor\" data-id=\"6288399\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>S\u00ed.<\/p><p>El employer branding es din\u00e1mico y evoluciona con tus acciones y el mercado.<\/p><p>Calypso te permite:<\/p><ul><li>seguir la percepci\u00f3n a lo largo del tiempo<\/li><li>medir el impacto de las iniciativas de RR. HH. y branding<\/li><li>construir una visi\u00f3n hist\u00f3rica para guiar decisiones futuras<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-10010\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"11\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-10010\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u00bfSugiere acciones? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-10010\" class=\"elementor-element elementor-element-07fe845 e-flex e-con-boxed e-con e-child\" data-id=\"07fe845\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b979874 elementor-widget elementor-widget-text-editor\" data-id=\"b979874\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>S\u00ed &#8211; y esta es una de sus principales fortalezas.<\/p><p>Calypso proporciona:<\/p><ul><li>acciones prioritarias<\/li><li>recomendaciones a corto y medio plazo<\/li><li>una gu\u00eda concreta y accionable<\/li><\/ul><p>No necesitas averiguar c\u00f3mo utilizar los datos.<\/p><p>\ud83d\udc49 Calypso te indica d\u00f3nde actuar.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-10011\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"12\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-10011\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u00bfQui\u00e9n lo usa? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-10011\" class=\"elementor-element elementor-element-b4795c1 e-flex e-con-boxed e-con e-child\" data-id=\"b4795c1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4cd3ab7 elementor-widget elementor-widget-text-editor\" data-id=\"4cd3ab7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Los usuarios habituales incluyen:<\/p><ul><li>RR. HH. y Talent Acquisition<\/li><li>equipos de People &amp; Culture<\/li><li>CEOs \/ fundadores<\/li><li>Marketing y employer branding<\/li><\/ul><div> <\/div><p>A menudo se convierte en una herramienta compartida entre RR. HH. y la direcci\u00f3n.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"\\u00bfQu\\u00e9 es el employer branding y cu\\u00e1les son los pilares de la EVP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"El employer branding es la forma en que tu empresa es percibida como lugar de trabajo, tanto por los empleados actuales como por los candidatos potenciales.\\nNo se trata solo de lo que dices sobre tu empresa, sino de lo que las personas realmente creen, bas\\u00e1ndose en su experiencia y en lo que encuentran online.\\nEn el centro del employer branding est\\u00e1 tu EVP (Employee Value Proposition):\\ud83d\\udc49 el conjunto de beneficios, valores y experiencias que las personas asocian con trabajar en tu empresa.\\nCalypso estructura el employer branding en 5 pilares clave de la EVP:\\n\\n\\nEntorno de trabajo \\u2192 equipo, herramientas, experiencia diaria\\n\\n\\nCultura y prop\\u00f3sito \\u2192 valores, liderazgo, significado\\n\\n\\nSalario y beneficios \\u2192 salarios, beneficios, incentivos\\n\\n\\nCrecimiento y desarrollo \\u2192 aprendizaje, progreso profesional\\n\\n\\nEquilibrio vida-trabajo \\u2192 flexibilidad, carga de trabajo, bienestar\\n\\n\\nEn conjunto, estos pilares definen por qu\\u00e9 una persona elegir\\u00eda \\u2014 o evitar\\u00eda \\u2014 tu empresa.\\nCalypso analiza cada uno de ellos para ayudarte a entender tu situaci\\u00f3n actual y d\\u00f3nde mejorar.\"}},{\"@type\":\"Question\",\"name\":\"\\u00bfQu\\u00e9 es Calypso?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Calypso es una plataforma de inteligencia de employer branding que te ayuda a entender c\\u00f3mo tu empresa es realmente percibida por los candidatos en el mercado.\\nNo se limita a recopilar datos: los interpreta, los estructura y los transforma en insights estrat\\u00e9gicos y recomendaciones accionables, ayud\\u00e1ndote a cerrar la brecha entre c\\u00f3mo te presentas y c\\u00f3mo eres percibido.\"}},{\"@type\":\"Question\",\"name\":\"\\u00bfPara qui\\u00e9n es Calypso?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Calypso est\\u00e1 dise\\u00f1ado para adaptarse a cualquier etapa de la empresa:Startups y pymes \\u2192 para construir una marca empleadora s\\u00f3lida desde ceroScaleups y empresas mid-market \\u2192 para estructurar y optimizar la atracci\\u00f3n de talentoGrandes empresas \\u2192 para supervisar y gestionar la percepci\\u00f3n a gran escalaTambi\\u00e9n funciona cuando tu presencia online es limitada, gracias a su capacidad para combinar el an\\u00e1lisis de datos.\"}},{\"@type\":\"Question\",\"name\":\"\\u00bfQu\\u00e9 problema resuelve?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Hoy en d\\u00eda, tu marca empleadora ya se est\\u00e1 formando online, la gestiones o no.El reto es:la percepci\\u00f3n est\\u00e1 fragmentada en muchos canaleslos datos son dif\\u00edciles de interpretarlas decisiones de RR. HH. a menudo no se basan en datosCalypso re\\u00fane todo y responde a una pregunta clave:\\ud83d\\udc49 \\u00ab\\u00bfC\\u00f3mo somos realmente percibidos y qu\\u00e9 deber\\u00edamos hacer para mejorar?\\u00bb\"}},{\"@type\":\"Question\",\"name\":\"\\u00bfC\\u00f3mo funciona?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"1. Recopilaci\\u00f3n de datos de m\\u00faltiples fuentesAnaliza contenidos p\\u00fablicos como rese\\u00f1as, redes sociales, contenido editorial, foros, p\\u00e1ginas de empleo y portales de trabajo: todos los lugares que los candidatos ya utilizan para investigar empresas.2. Interpretaci\\u00f3n basada en IAHoy en d\\u00eda, los candidatos no solo buscan en Google: conf\\u00edan cada vez m\\u00e1s en la IA generativa (como ChatGPT, Claude o Gemini) para entender c\\u00f3mo es realmente una empresa.Calypso replica este comportamiento analizando c\\u00f3mo se describe tu empresa y captando la percepci\\u00f3n agregada que los candidatos reciben de los sistemas de IA.3. Marco estructuradoTodos los insights se organizan en torno a las principales dimensiones del employer branding (entorno de trabajo, cultura, crecimiento, compensaci\\u00f3n, equilibrio vida-trabajo), lo que facilita su comprensi\\u00f3n y aplicaci\\u00f3n.Resultado: una visi\\u00f3n clara, coherente y accionable de c\\u00f3mo se percibe tu empresa, tanto en la web como a trav\\u00e9s de la IA.\"}},{\"@type\":\"Question\",\"name\":\"\\u00bfQu\\u00e9 insights ofrece?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Calypso va m\\u00e1s all\\u00e1 de las m\\u00e9tricas y proporciona insights listos para la toma de decisiones:qu\\u00e9 \\u00e1reas est\\u00e1n perjudicando tu atractivod\\u00f3nde eres competitivoqu\\u00e9 impulsa una percepci\\u00f3n positiva o negativad\\u00f3nde existen brechas entre la comunicaci\\u00f3n y la realidadY lo m\\u00e1s importante: qu\\u00e9 hacer a continuaci\\u00f3n, por orden de prioridad.\"}},{\"@type\":\"Question\",\"name\":\"\\u00bfQu\\u00e9 lo hace diferente?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Calypso combina en una sola plataforma:an\\u00e1lisis de datos reales (no solo encuestas internas)m\\u00faltiples modelos de IA (no una \\u00fanica perspectiva)un framework estructurado de employer branding (no solo an\\u00e1lisis en bruto)recomendaciones accionables (no solo diagn\\u00f3sticos)Est\\u00e1 dise\\u00f1ado para llevarte de an\\u00e1lisis \\u2192 decisi\\u00f3n \\u2192 acci\\u00f3n.\"}},{\"@type\":\"Question\",\"name\":\"\\u00bfNecesita integraciones?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"No.\\nCalypso funciona completamente con datos p\\u00fablicos y no requiere:\\n\\n\\nATS\\n\\n\\nHRIS\\n\\n\\nCRM\\n\\n\\nEsto lo hace r\\u00e1pido de adoptar y adecuado incluso para empresas en fase inicial.\"}},{\"@type\":\"Question\",\"name\":\"\\u00bfComparaci\\u00f3n con competencia?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"S\\u00ed.Con Calypso puedes:\\n\\nentender tu posici\\u00f3n en el mercado\\n\\nidentificar qui\\u00e9n es m\\u00e1s atractivo y por qu\\u00e9\\n\\ndescubrir brechas competitivas concretas\\n\\nEsto permite tomar decisiones estrat\\u00e9gicas, no solo t\\u00e1cticas.\"}},{\"@type\":\"Question\",\"name\":\"\\u00bfSeguimiento en el tiempo?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"S\\u00ed.El employer branding es din\\u00e1mico y evoluciona con tus acciones y el mercado.Calypso te permite:seguir la percepci\\u00f3n a lo largo del tiempomedir el impacto de las iniciativas de RR. 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HH. y la direcci\\u00f3n.\"}}]}<\/script>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Inteligencia de Employer Branding Convierte los datos en estrategias ganadoras Deja de perder talento. Descubre qu\u00e9 piensan realmente de ti. Calypso analiza cientos de fuentes y simula el comportamiento de los candidatos, ofreciendo una visi\u00f3n completa de tu reputaci\u00f3n. No opiniones.No encuestas aisladas. Una visi\u00f3n real del mercado laboral. Solicitar informaci\u00f3n Acceder a la plataforma [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-994","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.calypsoevp.com\/es\/wp-json\/wp\/v2\/pages\/994","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.calypsoevp.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.calypsoevp.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.calypsoevp.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.calypsoevp.com\/es\/wp-json\/wp\/v2\/comments?post=994"}],"version-history":[{"count":26,"href":"https:\/\/www.calypsoevp.com\/es\/wp-json\/wp\/v2\/pages\/994\/revisions"}],"predecessor-version":[{"id":1460,"href":"https:\/\/www.calypsoevp.com\/es\/wp-json\/wp\/v2\/pages\/994\/revisions\/1460"}],"wp:attachment":[{"href":"https:\/\/www.calypsoevp.com\/es\/wp-json\/wp\/v2\/media?parent=994"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}